In our previous COVID-19 weekly roundup, we discussed Massachusetts’s transition into Phase 2 of the four-phase reopening process. We are still in the midst of step one of this phase, which includes the resumption of some operations in compliance with mandatory safety standards and capacity limitations. While there haven’t been many developments regarding the reopening […]
A business has to pour a lot of resources into social media marketing, so it can be really frustrating when it doesn’t pay off. But it’s important to realize it’s not the social media platform to blame; for years companies have benefited from social media with increased consumer interaction and heightened brand loyalty. In this […]
As the COVID-19 pandemic carries on, we at Vision Advertising are still doing our best to stay up to date with the everchanging headlines. We recognize how critical it is to have the right information when organizing your team and conducting business with consumers. Over the past week, there have been some big developments in […]
It’s challenging to find ways to market yourself in times of crisis. A look-at-me approach can leave a bad taste in the mouths of consumers during a global pandemic or times of unrest. But you need to make your company heard and get your services to your customers, who are finding solace in hearing from […]
At Vision Advertising, we’re dedicated to staying abreast of all news COVID-19. We rely on it for internal matters and to ensure our messaging on behalf of our clients is accurate. Since the beginning of this crisis, we’ve been compiling a list of relevant information for internal use, but we believe this information will be […]
If you’ve watched our Social Media 101 webinar, you’re aware that social media is an incredibly valuable marketing tool. On May 14th, we hosted the sequel webinar, Social Media 201, on Facebook Live to help businesses better establish their social media marketing initiatives. With quarantine still in effect for most businesses, now’s the time to […]
This pandemic has turned changes in business operations from an inconvenience into the new norm. As remote work and self-isolation drag on, self-care is more important than ever. Vision Advertising has always recognized the need for personal wellness, with a healthy quality of life and peer support etched into our core. In the face of […]
We’ve been women-owned and -operated for more than 20 years since our CEO Laura DiBenedetto started the business from her dorm room in Becker College, and now with our COO Julia Becker Collins at the helm. However, we just took our business to the next level by getting our Women Business Enterprise (WBE) Certification.
Social media has long since matured from a digital hangout for younger generations. Nowadays, social media can be used as a tool to convey your brand identity, direct traffic to your website, and generate sales. Last week, we hosted the webinar, Social Media 101, on Facebook Live to help businesses establish an effective social media […]
Since the beginning of March, we’ve been helping our clients plan for when the Coronavirus pandemic started shutting down the East Coast. We’ve worked with small businesses to get websites and social media statements in a timely and transparent matter, as well as with restaurants to brace for the impact and mitigate it with new […]