A woman recording an Instagram video in front of a cellphone on a tripod

How To Get Users to Watch Your Instagram Videos

Video now reigns supreme on Instagram. Are you having trouble making the shift and keeping engagement? If you hope to generate engagement using Instagram videos, you need to know how to expertly execute the video process. Gaining traction with Instagram videos requires a lot more than chasing viral trends. Let’s review how you can get […]
Hand holding a magnet that is attracting social media engagement icons.

The 22s: Getting Seen on Social Media

If you know the adage about the tree falling in the woods, you know that the most polished social media post, the best call to action, and the sharpest graphics don’t mean anything without engagement. It’s discouraging to do everything right on social media as a business and fail to get people to see, share, […]
The closed caption logo displayed in Instagram's token color gradient.

How to Add Captions to Your Instagram Videos

With roughly a billion active users, businesses are jumping at the opportunity to develop immersive brand storytelling through video. Instagram Stories, Reels, and in-feed videos are great for providing engaging and dynamic insights that increase brand recognition and loyalty. However, many businesses are leaving out a simple yet major facet of their videos which is […]
Julia Becker Collins sitting in her office with interns with Thyroid Cancer Awareness Ribbon in foreground.

Thyroid Cancer Awareness Month 2021 with Vision Advertising

It’s September, and that means it’s Thyroid Cancer Awareness Month. After our Chief Operating Officer Julia Becker Collins was diagnosed with thyroid cancer in 2020, it’s her wish and ours to shed light on this lesser-known cancer each year and what you can do about it. Thyroid cancer is less rare than you might think, […]