When I say the word “branding,” what do you think of? If you’re the owner of a company, branding should hold a special place in your heart. Branding is how a customer sees your company, products, and services, the collective experience and impact your business has had on your audience. While reputation, design, advertising, clients, […]
Full disclosure: I’m a 33-year-old introvert who sees their smartphone as a dreaded thing I use almost solely to get GPS instructions, listen to audiobooks, and text friends and family for the occasional social event. I am also not the target demographic for your business – unless you happen to sell video games. However, what […]
In one of our recent blogs, Industry Facing vs Client Facing: Picking the Right Voice, we talked about picking the right voice for your clients. While we briefly touched on identifying these clients, we also understand that it’s a critical part of your marketing plan that requires its own article. Not only to help you […]
It’s easy to take the internet for granted… until you need a website. Putting aside picking how you will build the website (that’s an entirely different blog), you first need to figure out where the website will live. Picking the server where your website will be hosted can have far-reaching implications. While some needs are […]
We carry around stress with us wherever we go, and it can have a dramatic effect on our work, home and social lives. If you deal with a lot of stress at work, you’re not alone.
Highlights·Internet Marketing·Performance Management·PPC Advertising·Search Engine Marketing·Search Engine Optimization·Small Business
PPC is an online advertising strategy – and a fantastic lead generation tactic – that has the potential to deliver very targeted leads to your website.