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Our UpCity Top Listing and Why It’s Important

It’s always good for your business to rank high online, from search results to review site ratings. Each one is another victory and another avenue for customers to find their way to you. That’s why we’re excited to be listed as one of the Top Web Designers in Worcester. For reference, UpCity is a listings […]
Matching Your Business with Your Email Marketing Platform II

Match Your Business with Email Marketing Platforms II

In part I of this blog, we discussed what functions of email marketing are the most important to you and your business. In this blog, we’ll give a rundown on two email marketing platforms that we are able to use for our clients, and their highlights. Again, there’s not one software solution that is considered […]
customer retention

How to Use Email Marketing for Customer Retention

Without question, email marketing is one of the best ways to turn one-time shoppers into long-term customers. It’s a way for you to target your audience, stay connected with them, and build brand loyalty in a place where most people visit every day—in their inbox. With email marketing, your business can create deeper relationships with […]
Women in Business

Women in Business: Stop Apologizing & Start Living

I’ve been in business since I was 19, and now approaching 40 (what?!), I’m continually blown away that sexism (or ageism) is still even a topic of conversation and a general code of acceptable business conduct… in 2017.  But there it is.  There has always been pressure to accept sexual harassment as a currency of […]