Marketing is about using all the tools at your disposal to promote your company and bring in business, so why would you ignore one? This blog is for all the businesses that want to market themselves but are gun-shy of paying for online advertising. An important note is this isn’t a blog on if online […]
Your Brand is More Than Your Logo Insights from the Front Line of Marketing Our own COO Julia Becker Collins is teaming up with Phil Hollows, CEO of FeedBlitz, to bring you insights into marketing and brand development straight from the front lines of marketing, both as a marketing agency and a branded company in […]
There are many reasons to rebrand your company – and there many reasons why you should not. In this digital age, it is both very easy and very hard to rebrand completely, and for the same reason: while everything can be changed, the internet remembers. In this article, we’re going to look at the three […]
Big news from Vision Advertising: Julia Becker Collins, former Vice President of Marketing & Operations, has been named Chief Operating Officer. In this new role, Julia will lead all aspects of the company, from developing and directing the marketing plans of clients, to managing the operations of all of Vision Advertising’s staff, to company-wide fiscal […]
Investing in a partnership with a marketing agency is important in today’s fast-paced digital world. Selecting the right marketing agency is critical. When you select a marketing agency, you are selecting a business partner. This agency needs to not only be someone you can work with, but someone who can execute your vision. Here are […]
Being in the marketing industry for 19 years, we have seen our fair share of marketing mistakes. Have you ever looked at a company’s social media post and thought, “who signed off on this?” Marketing fails are 100% preventable, and we are here to help. We have chosen a few common mistakes and suggestions on […]
AKA Creator of Content and All Things Awesome As Vision Advertising’s Inbound Marketing Specialist, Catherine’s work touches all corners of digital marketing, with an emphasis on marketing practices such as content creation, social media marketing, blog writing, and more. Catherine manages our internship program, assuring our interns are getting the most out of their experience. […]
Gaining the necessary real-world experience that is needed for most careers can be incredibly challenging. Most companies require 3-5 years of job experience which can keep many college-age men and women from even attempting to apply to certain positions. If you are a college student or a recent graduate, a word of advice would be […]
There a lot of options when it comes to marketing your company, from the necessary (having a website) to the advanced (proper brand reputation management). There are many ways you can do this marketing, depending on how much time and money you have. One thing we’ve seen that universally fails (and can in fact even […]
AKA Queen of Marketing and Ops Julia, our VP of Marketing and Operations, is the face of Vision Advertising. As a client, you’ll see her regularly through the onboarding process, with many having ongoing meetings to pick her brain – consulting for specific marketing initiatives or general business management, both of which she has years […]