Facebook ads have become an essential marketing tool for small and large-scale businesses alike.
It has happened. Facebook has finally jumped on the bandwagon and adopted the use of hashtags.
‘Tis the season for giving and receiving. This year we’re giving away a couple handfuls of holiday marketing ideas to help your small business grow.
Business Ethics·Highlights·Internet Marketing·Marketing Process·Relationship Marketing·Small Business·Social Media Marketing
The Power of Saying ‘Thank You’ in Business
Giving thanks shouldn’t be reserved for the holiday season. Find reasons to say ‘thank you’ for all of the little things in life, and in business, no matter what time of year it happens to be.
Highlights·How To·Internet Marketing·Marketing Process·Search Engine Marketing·Search Engine Optimization
4 Essential Keyword Optimization Tips
Keyword optimization is the process of researching, analyzing and choosing the most suitable keyword phrases for your content, and your audience. If you are trying to optimize for Google, you absolutely cannot neglect keyword research.
Highlights·Internet Marketing·Marketing Process·Relationship Marketing·Small Business·Social Media Marketing
Why Your Brand Shouldn’t Be on Every Social Network
One of the best social media marketing tips is this: don’t try to do it all. If you think that your company can devote its resources to every social network and be successful, you may want to reconsider.
The definition of “white paper” can vary from person to person, company to company, industry to industry. In short, a white paper is an authoritative report or guide that solves a reader’s problem, answers their question, or helps them make a decision.
We carry around stress with us wherever we go, and it can have a dramatic effect on our work, home and social lives. If you deal with a lot of stress at work, you’re not alone.
Highlights·Internet Marketing·Performance Management·PPC Advertising·Search Engine Marketing·Search Engine Optimization·Small Business
Is PPC Advertising Right for Your Small Business?
PPC is an online advertising strategy – and a fantastic lead generation tactic – that has the potential to deliver very targeted leads to your website.
Marketing your small business may have sounded easier in theory. It doesn’t take long to figure out that marketing isn’t a piece of cake.