Skewed picture of an internet browser's address line.

The Insane Case AGAINST Having a Web Site

Considering one of the top services of Vision Advertising is web site design and development, you’d think I’d universally promote and endorse everyone having a web site, right?   Seems logical… except that it isn’t a clear cut answer for everyone. Over the last few days, I’ve been conversing with a referral from California about a […]
Mobile version of Facebook Places.

Facebook Places vs. Foursquare, Which to Choose

Okay, so your business has its own website, Facebook, and maybe Twitter. You’re all set… or are you?  Well, not quite. There is one new trend that is quickly rising within the social media field and it is what’s known as a “location-based service.” What is that exactly? Well, location-based services are applications for your […]
Example of checking in on Facebook Places.

How to Help Your Customers Use Facebook Places Safely

Facebook has a shiny new thing called Places, and through that, Deals.  They work in conjunction with your Business Page.   Three concepts, explained: People can be a fan of your PAGE and receive updates as you post them in their news feed People can check-in to your PLACE when they are physically present, and when it […]
Happy New Year Hanging Baubles

7 Important Resolutions for 2011

Doing the same thing while expecting different results is the definition of insanity!  Therefore, we should resolve to do some things a little differently. Here are the things I suggest considering for your business: Step outside your comfort zone and explore new marketing possibilities that you may not have been willing to consider in 2010.  […]
Facebook page management heirarchy.

Facebook Profiles, Pages, Groups: Get it Right The First Time

To begin, let’s identify what tools you have, what they’re for, structure, limitations and how they’re used. To make it simple, let’s use a comparative view:   Personal Profiles Designed for people, you can accumulate friends (as you would in real life), up to 5,000 (who on Earth has more than that, anyway?), you can […]