Many businesses enjoy using social media marketing because it is free (big asterisk here, but we’ll touch more on this later). Because of this, for many paying for advertising on social media is antithetical to their marketing plans. This is understandable, as all businesses look for the greatest ROI for all aspects of their business, […]
Over here at Vision Advertising, we’ve run our fair share of Google AdWords campaigns. On campaigns that I’ve worked on personally, we’ve had ones that worked fantastically, ones that have worked satisfactorily, and ones that we paused and moved clients over to other forms of online advertising. The simple fact is that AdWords isn’t going […]
Okay, so you’re ready to put down some money to advertise your product or service on the internet. Modern online advertising on most platforms allows you to advertise immediately to whoever you want, without having to wait for the printer or the publisher. But now that you’ve made the decision to advertise, what platform to […]
Highlights·Internet Marketing·Performance Management·PPC Advertising·Search Engine Marketing·Search Engine Optimization·Small Business
Is PPC Advertising Right for Your Small Business?
PPC is an online advertising strategy – and a fantastic lead generation tactic – that has the potential to deliver very targeted leads to your website.
You’ve spent a lot of time, dollars and energy to get your fancy new website running. What’s next? Traffic!