It’s challenging to find ways to market yourself in times of crisis. A look-at-me approach can leave a bad taste in the mouths of consumers during a global pandemic or times of unrest. But you need to make your company heard and get your services to your customers, who are finding solace in hearing from […]
During the COVID-19 pandemic, a business can receive harsh criticism or praise depending on how they manage public relations. It’s vital to have a plan in place and open lines of communication when dealing with a crisis of any scale. Last week, we hosted our webinar, Crisis Management & PR, on Facebook Live to support […]
Small businesses have been scaling back their operations and temporarily closing their physical locations due to consumers staying home as a result of the pandemic. Without their patronage, small businesses are left with limited options when it comes to generating income. Fortunately, with the surrounding communities coming together and the benefits of the digital age, […]