
A brand’s image is a significant factor that weighs into a consumer’s decision to buy. If you’re currently in good standing in your industry, it’s obvious to you by now that reputations aren’t built in a day. They require a strong dedication to customer satisfaction. Yet, no matter how long it took you to build […]

No one likes hearing negative things about their company, especially in the form of reviews on highly trafficked sites. It can be as easy to ignore them as not to search for them in the first place. But that’s a mistake. We live in a world where consumer options are growing each day, from global […]