Two business people consult over graphs with a laptop in the foregrounf with a chart graphic.

Is It a Marketing Problem or a Website Problem? 3 Ways to Tell

Many of our website and SEO consultations start with “There’s a problem with my website.” Sometimes the client has analytics tracking clicks and traffic or is looking at their page ranking – but even more often is that they do not see leads generated from their site. Getting to that root cause opens up questions […]
Mobile analytics and marketing concept.

Just How Important is Mobile Marketing to Your Business?

Full disclosure: I’m a 33-year-old introvert who sees their smartphone as a dreaded thing I use almost solely to get GPS instructions, listen to audiobooks, and text friends and family for the occasional social event. I am also not the target demographic for your business – unless you happen to sell video games. However, what […]