A salesperson building virtual rapport with a prospective client via a video-conferencing app.

Win Sales Remotely by Building Virtual Customer Rapport

Lunches, conferences, and sometimes just a smiling face and a kind demeanor were once ways of sealing the deal with potential sales. Then the pandemic hit, and face-to-face interactions evoked feelings of unease and risk more than companionship. While it’s easy to conduct virtual meetings with familiar clients, forming good first impressions are far more difficult […]