
The holiday season is rapidly approaching, and for the first time in three years, this one is expected to be without significant COVID-19 restrictions in place. While 2020 holiday marketing was heavily digital out of necessity, the “new normal” we’re experiencing in 2022 still puts precedence on these online components. But as always, with so […]

As another wave of restrictions and lockdowns take effect throughout the US, some businesses’ (and customers’) dreams of a Merry Christmas, Happy Hanukkah, or a Happy Kwanzaa are freezing over. Other companies, who are playing the long game against COVID and the recession, are finding themselves in a better position as the holidays enter full […]

The month of June is Pride Month, where you’ll see many companies switch out their logos and headers for rainbow versions and slogans such as “Love is Love.” This is an example of online branding businesses do for events, usually as part of a larger marketing program, to show support and celebration of the message […]

‘Tis the season for giving and receiving. This year we’re giving away a couple handfuls of holiday marketing ideas to help your small business grow.

Business Ethics·Highlights·Internet Marketing·Marketing Process·Relationship Marketing·Small Business·Social Media Marketing
The Power of Saying ‘Thank You’ in Business
Giving thanks shouldn’t be reserved for the holiday season. Find reasons to say ‘thank you’ for all of the little things in life, and in business, no matter what time of year it happens to be.

Christmas. Hanukkah. Bodhi Day. Ramadan. Kwanzaa. Etc. Whatever you celebrate, do you annually feel the need to stuff your joy into a little box and put it on the shelf so you can utter the requisite and innocuous “Happy Holidays” verbally and in your holiday cards? I feel the pull of political correctness too, and I rail against […]

Between picking out what you like, finding the money and placing the order, it can take only an hour. When that hour occurs though, that’s the hard part. You’re busy!! However, if you wait until past November 6th to place your order, you won’t be sending out your cards in time for your clients to […]