
Marketing professionals are often heard saying that an email subscriber list is one of the most—if not the most—important, valuable elements of a business’ marketing strategy. Sure, you can post on social media platforms, run print and digital ads, and blog about your products or services. And while these are all worthy marketing approaches, none […]

In part I of this blog, we discussed what functions of email marketing are the most important to you and your business. In this blog, we’ll give a rundown on two email marketing platforms that we are able to use for our clients, and their highlights. Again, there’s not one software solution that is considered […]

Email marketing is one of the most effective ways to sell your services, share your message, and build a relationship with your customers on their time and in a place where they frequently visit: their inbox. Email marketing is a big deal to help grow your business, and if you’re in charge of engaging with […]