Website domain name on HTTPS.

I’ve Owned This Domain Forever, and It Still Ranks Poorly – Why?

Let’s go into hypothetical mode: Let’s say you own a company. Let’s say that company that sells tires, and you’ve got a website on a domain you’ve had forever. Let’s call this website “weselltires.com” and say you’ve had it for 10 years. However, when you’re typing in keywords into Google, from “where to buy tires” […]
Man at keyboard.

Getting a domain? CRITICAL advice before you do!

True story: New client, Blue Bird Pizza. They’re in Worcester, and have been a fixture in the community for years. We started work with them this week, and will be building out their site, Facebook community and doing a great marketing campaign to bring in the revenues. In the business owner’s excitement for getting a […]
Search bar on virtual screen

How and Why to Choose a Domain

Domain names serve two purposes.  One, to point people to your online presence, and two, serve as an additional marketing tool. To make this month’s article really easy to read and learn from, I’ve created this chart of some fictitious (hopefully!) domains and critiqued them. Domain Comments www.mycompany.com Rating: good It is short, to the […]