Internships are a great way to gain experience within the field of marketing; they act as sort of a stepping stone between classes and the real world. At the time of writing, I just finished my first year of college and am currently a summer intern at Vision Advertising, specializing in social media and graphic […]
Prior to developing strategic marketing for any business or organization, there are several things to consider. When our agency is working with new clients, we identify their target audiences, their specific business goals, and the marketing resources available to them. Taking these factors into account is crucial for determining what types of media are possible […]
When it comes to social media platforms, who were the winners and losers of 2022 for marketing and advertising your business, and what does the future hold for social media marketing? Whether you’re an entrepreneur trying to break ground on Instagram or a social media manager juggling multiple platforms, insight now can help you plan […]
The closer you get to the end of college, the more your plan crystalizes: start a business, launch a career, or move on to higher education. All of these things can benefit from one thing you’re probably missing: marketing skills. During my time with Vision Advertising during my internship, I was given the opportunity to […]
Short-form video has often had a youth appeal, from the lamented social media platform Vine to the popular yet controversial TikTok. But now a new challenger has entered the game: Instagram Reels. Although this addition to Instagram appears to be their response to the trendy lip-synch and dance-based videos, the benefits extend to some business […]
It’s important to get to know the people you’re partnering with when it comes to working with a marketing agency. Beyond our leadership team, we have additional staff specialists who manage clients, projects, and roles here at Vision Advertising. This article highlights one of our staff members you might be working with, especially if you’re […]
When we work with clients to create a new website, we often face the same hurdles. From a complete rebuild to a page-for-page recreation on a new platform with new visuals, page content plays a critical role. Alongside changes in layout, functionality, and format come changes to the written content, from adding in text for […]
If you’ve perused through our blog collect for the last few years, you’d get the impression that I like to write blogs. And you’d be right. While I wear many hats here at Vision, my favorite one must be “content creator,” and my favorite part of that has to be writing blogs, both internally and […]