When it comes to online marketing, you’re constantly pulled two ways – trying to appease the algorithms of Google Search and social media indexing with SEO and trying to provide engaging content for the users on these platforms. What if I told you that if done right, you can do both simultaneously with the large […]
Even with a completed website, your search engine marketing (SEM) shouldn’t end there. Updating existing content by providing a steady stream of blogs, building out your website pages to help with your website SEO content. From there, it’s about finding out your best options, which should be guided by three factors: relevance of content, ease […]
If you’ve perused through our blog collect for the last few years, you’d get the impression that I like to write blogs. And you’d be right. While I wear many hats here at Vision, my favorite one must be “content creator,” and my favorite part of that has to be writing blogs, both internally and […]
While my job responsibilities may extend far beyond what a BA in English might ascribe, my first and primary passion is writing content. And my favorite among that has to be writing blogs. Writing in general – and blogs in particular – is a type of content for your website (content in marketing terms means […]
Not all websites are created equal, and not all industries have the same needs. While the basics of a website are usually true between all industries (front, services, about us, and contact page), many industries benefit greatly from additional specialty pages tied to their industries and services. These benefits can include higher page ranking due […]
Here at Vision, I write a lot of blogs. I’ve written… I can confidently say “hundreds” for both B2B and B2C clients and for this website. And more than just writing them, we’ve looked their impact on the back end: from engagement when we share them on social media to the percent of web traffic […]
As some of you know, I am the founder of this company, and also some years back, I started the World Green Business Association (WGBA), which only survived a few months. I learned a lot in my journey as founder of the WGBA, and learned even more when it ultimately was crushed under the weight […]