“The best advertising is word-of-mouth.” This cliché has been beaten into the ground again and again. Unfortunately, it’s often tossed into a conversation about marketing when people aren’t sure what to say or don’t want to look deeper. If a marketing plan works or doesn’t, it isn’t good enough to just shrug, say “oh well”, […]
As some of you know, I am the founder of this company, and also some years back, I started the World Green Business Association (WGBA), which only survived a few months. I learned a lot in my journey as founder of the WGBA, and learned even more when it ultimately was crushed under the weight […]
If you have small budget, can you afford marketing? Yes, you can!
Wait, you don’t know what memes are? Well, thankfully I’m here to pull you out from under that rock and into the great world of meme marketing.
Design·Internet Marketing·Marketing Process·Online Public Relations·Relationship Marketing·Word of Mouth Marketing
Top 10 FREE Marketing Ideas (That WORK!)
In what could easily be described as a recession, the current state of the economy is forcing small and large enterprise alike to consider alternative means of marketing; some low cost, some free. Here’s a list of things you can do to market your company that won’t cost you a thing, but that will usually […]
Highlights·How To·Internet Marketing·Marketing Process·Off-Topic·Online Public Relations·Relationship Marketing·Word of Mouth Marketing
How To Control (Correct) Rumors
Everyone in PR knows that you need to control rumors before they damage you or your business. You don’t always get the luxury of being able to squash, but you can always do your best to combat the false stories with the truth. Let me show you how to do it through a real-life example. […]
So you’ve heard about social networking and if you read last month’s article, you’ve learned about what it is and how it works. In either case, by now, you might be asking yourself how you can get involved. One of the best places to start, for a beginner to the social networking universe, is with […]
You might know this, you might not – I’m a foodie and have several “famous” recipes that send people to my parties in droves. I love to cook, and find artisic pleasure in making sensory experiences for my guests that sends them home raving about my cooking, my presentation and my creativity. I live for […]
Do you know someone that is really jazzed about you and your business and tries to help you get more opportunities? Do you fear that that person may not grasp fully what you do? The tip is this: Let it go. It doesn’t matter. As long as they have the basic accurate concept down and […]
Last week I got an email from a long-winded friend who used that email as a vehicle in which to cram every last tidbit thought, felt or simply “needed” to say into the monologue. As much as I truly adore my friend, I skimmed the last ¾ of it because it was unfortunately too tedious […]