To learn more about a potential marketing partner, it’s important to ask questions. However, it’s all about asking the right questions: ones that provide the most useful information. If you’ve ever attended a seminar about sales, you’ve probably heard about finding the client’s “pain” – the root cause. This is what this blog is all […]
Without question, email marketing is one of the best ways to turn one-time shoppers into long-term customers. It’s a way for you to target your audience, stay connected with them, and build brand loyalty in a place where most people visit every day—in their inbox. With email marketing, your business can create deeper relationships with […]
We live in a world where reputation isn’t just word-of-mouth or newspaper articles, but a place where people turn to their phone and computers to make informed decisions. They use online reputation services such as Yelp, Google Reviews, Facebook Reviews, the BBB Database, and more. For many, this is their interaction with your company and […]
Here at Vision, I write a lot of blogs. I also edit a lot of blogs, and have written guides on how to write blogs for our new staff and interns. The long and the short of it is I know my way around a blog. More importantly, I know how to write blogs for […]
If you have spent any time looking around on Instagram, you know that it is a straightforward, highly visual platform is built around images. While initially designed for personal use, recently it has seen an upsurge of businesses (particularly retailers) making use of the platform more frequently than before. Should your business be on Instagram?
– Part I Some people see creating a marketing plan for their business as a necessary evil. It’s time consuming. It’s hard for you, the small business owner, to devote that time. Even when you do create one, the plan quickly becomes irrelevant the more that time passes without implementing it. So why make one, […]