COVID-19 Weekly Roundup: Sixth Installment

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Last week ended with the Baker-Polito Administration announcing a significant development in Massachusetts’ reopening plan. As the COVID-19 cases in Massachusetts approach a plateau, more sectors in the state prepare to open their doors. Businesses are starting to acclimate to the rules and regulations, but with the announcement of Phase 3 of Massachusetts’ reopening plan, it’s important to familiarize yourself with the new changes this phase brings.

Massachusetts Initiates Phase 3 of the Reopening Process

Today, Monday, July 6th, Phase 3 will start everywhere in Massachusetts except Boston, which will transition into Phase 3 on July 13th. Gov. Baker explained Phase 3 will be the riskiest phase thus far and will be the last phase for a long time, as Phase 4 is pending the development of a vaccine.

Step One of Phase 3

Like Phase 2, Phase 3 is comprised of two steps. Information on step two has yet to be released, but the first step begins immediately. Step one will last a yet-undetermined length of time and authorizes the reopening of the following industries:

  • Museums and cultural and historical sites
  • Movie theaters and outdoor entertainment venues
  • Professional sporting events without spectators
  • Indoor recreational activities with a low risk of contact
  • Gyms, fitness centers, and health clubs

For a more comprehensive list of eligible businesses and sector-specific protocols, visit’s dedicated reopening page.

Amended Gathering Order

While more businesses are granted permission to reopen, indoor gatherings are restricted to eight people per 1,000 square feet, with an advisory to not exceed 25 people per single enclosed space. Furthermore, outdoor gatherings in enclosed spaces are restricted to 25 percent of the property’s maximum occupancy, maxing out at 100 people per enclosed outdoor space. This order doesn’t apply to unenclosed gatherings where social-distancing guidelines can be followed.

Updated COVID-19 Travel Guidelines

Guidance relayed on Wednesday, July 3rd, instructed travelers arriving in Massachusetts – residents returning home included – to quarantine for 14 days. This advisory – described in more detail on – does not apply to the other states of New England nor New York and New Jersey, and workers deemed essential infrastructure workers by the federal government are also exempt.

The public health response to Phase 3 of Massachusetts’ reopening plan is yet to be determined, so as always, it’s critical you prepare your business for the prospect of a rollback or stall of the reopening plan. You can contribute to the health and safety of the public by enforcing the mask requirement in your business. Since we will be in this phase for an unknown length of time, your business should take measures to adjust to the new COVID-19 business reality. In the meantime, should you need advice or a consultation, don’t hesitate to contact us at Vision Advertising.

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About the author : Alex Geyer

Alex wears many hats, and not just because he’s bald. A writer by background, Alex writes “content” for Vision – anything from social media statuses to blogs to website copy and beyond. In addition, as Senior Brand Strategist, he builds and maintains all search engine advertising for Vision, manages multiple client projects, and herds many meetings. In his free time, he starts and stops writing novels, reads a copious amount of fiction, plays video games, and an enthusiastic chef at home. He’s trying to become a better plant daddy.

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